Our weekly idea to recruit new leaders into your organization or volunteer group is to appeal to self interests.
A standard approach to recruiting new volunteers is to try to understand the personal motivation of others. The realization that others see rewards in community service is a vital step to both identify and recruit new leaders.
Active self-interest may be intellectual or altruistic or even social. Individuals may wish to help others, to pay back a debt to the community that fostered them, or to receive the approval of friends or neighbors.
It is, essentially, the personal drive that brings a new leader to the point of taking a risk and trying to accomplish some task. By understanding how a person sees the rewards of community service, the appeal to take on a leadership role can be tailored to be most persuasive.
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